Chapter Summaries


and additional information

Part 1
Introduction to Electronic Commerce
Chapter 1: Electronic Commerce
Part 2
Business Strategy in an Electronic Age
Chapter 2: The Value Chain
Chapter 3: Competitive Advantage
Chapter 4: Business Strategy
Chapter 5: Case Study: e-Commerce in Passenger Air Transport
Part 3
Business to Business Electronic Commerce
Chapter 6: Inter-organisational Transactions
Chapter 7: Electronic Markets
Chapter 8: Electronic Data Interchange (EDI)
Chapter 9: EDI: the Nuts and Bolts
Chapter 10: EDI and Business
Chapter 11: Inter-organisational e-Commerce
Part 4
Business to Consumer Electronic Commerce
Chapter 12: Consumer Trade Transactions
Chapter 13: The Internet
Chapter 14: A Page on the Web
Chapter 15: The Elements of e-Commerce
Chapter 16: e-Business
Part 4
Conclusions
Chapter 17: Electronic Commerce: Let a Thousand Flowers Bloom


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